How to post an SPW Video Release…

Here are step-by-step instructions on creating an SPW Video Publicity Release including a screen-cast on completing the SPW Video Upload Form. 1) Make sure you have everything ready to do upload. Requirements needed to post SPW Video Release: Proper permissions and clearances from collaborators and 3rd parties involved in the video’s production. Video Title You want […]

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I entered the change online to my published release, but it doesn’t seem to be live. Am I doing something wrong when I enter these changes directly online?

You’re probably not doing anything wrong, just forgetting step. For revisions, just like initial release submissions, you have to click “Send For Review” before saving your AAs. This way we know you’re done at your end and release, or release’s revision, is ready for SPW review and publish. We can’t consider a release, or revision, ready […]

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Do you provide any kind of analytics for a SPW news or video release?

Yes. Currently, news and video publicity release Daily and Total Views* (click/open counts),  External Views counts** (Headline, Subhead, teaser/thumbnail image, and abstract), and Click Thru Rate (CTR)*** are gathered and reported. These counts can be seen by the release’s author by logging into your MY MEMBERSHIP admin area and clicking on the “My SPW Content” […]

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What’s the best time to publish a release?

This is one of the most asked questions at SPW. Obviously, if your release and/or video is connected to a timed event (i.e. new product announcement at major industry event such as NAB) you don't have much choice. You can post your release anytime before the event and schedule the release to publish, at a […]

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What is the distribution my release receives when posted to the SHOOT Publicity Wire service?

SPW guarantees direct access for your publicity news or video release, using digital feeds, scripts, opt-in ePubs*, SEO, and social networks to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, […]

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