You may need to clear your browser’s cache. Your browser has a folder in which certain items that have been downloaded are stored for future use. Graphic images (such as buttons and icons), photo’s, and even entire web pages are examples of items which are saved or cached. When visiting a webpage your browser checks […]
Articles Tagged: SPW News Release
Do you provide any kind of analytics for a SPW news or video release?
Yes. Currently, news and video publicity release Daily and Total Views* (click/open counts), External Views counts** (Headline, Subhead, teaser/thumbnail image, and abstract), and Click Thru Rate (CTR)*** are gathered and reported. These counts can be seen by the release’s author by logging into your MY MEMBERSHIP admin area and clicking on the “My SPW Content” […]
Where can I find edits, review notes, and versions that have been made for my SPW release or video post?
First the REVISION feature is only viewable by the author of the release. If logged in and you know your releases URL, go to it, and click on the REVISIONS tab above the headline. Or to view SPW review notes and compare revisions made to your release, log in, click the MY SPW CONTENT tab in […]
What’s the best time to publish a release?
This is one of the most asked questions at SPW. Obviously, if your release and/or video is connected to a timed event (i.e. new product announcement at major industry event such as NAB) you don't have much choice. You can post your release anytime before the event and schedule the release to publish, at a […]
Can I turn off “Commenting” feature for my release? I really don’t want 3rd party comments on my publicity release page.
Yes. There’s a “Comment Settings” tab (see screenshot below) at the bottom of the SPW upload forms were you can disable commenting on your posts should you desire. Since the large majority of PR pros using SPW like the commenting feature it is “on” by default. To disable the feature, simply uncheck the “Disqus comments” […]
What is the distribution my release receives when posted to the SHOOT Publicity Wire service?
SPW guarantees direct access for your publicity news or video release, using digital feeds, scripts, opt-in ePubs*, SEO, and social networks to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, […]
What are the optimal specs for images posted with a publicity release in terms of dimensions, resolution, format?
In general, all images are recommended to be 652 pixels wide x 400 pixels high, RGB format at 72dpi min to 150dpi max resolution. Images smaller than this should NOT be scaled up but rather have additional background area added. Release default Image (left of headline): 220px x 220px (wide logos should have white space above […]